10 Ways to Reduce Your Carbon Footprint when Conducting International Recruitment

There are many ways that you can reduce the environmental impact whilst conducting international recruitment.


Have you ever wondered what type of impact your international recruitment activity is having on the environment? If you have, then you’ve probably heard about your carbon footprint and how each time you fly, you increase the carbon emission that’s released into the atmosphere. It’s disheartening to know that one of the most efficient ways to conduct international recruitment campaigns, is damaging to the environment. You can calculate the impact you have on the environment by using this free calculator. 


Even if you don’t travel by plane, there are other things you can do to lessen the impact. Fortunately, there are ways to reduce your carbon footprint you leave on the world. Here are a few tips to take into consideration the next time you consider an international recruitment campaign.



10 Ways to Reduce Your Carbon Footprint when Conducting International Recruitment


1. Look for alternatives to flying

The most obvious way to reduce your carbon footprint is to fly less or not at all. Whilst that may sound impossible, technology advances have made it possible to conduct interviews whilst not standing in the same room. Alternatively, trying sending less interview panels to conduct interviews and extend the campaign for a few extra days, this alone could reduce emissions by 30% or 7 tonnes of CO2.


When planning your campaigns, consider taking a train to get to a local destination. If you have a meeting a few minutes away, taking a bus that uses renewable energy can drastically diminish CO2 emissions.



2. Take direct routes

Taking alternative forms of transportation to reach your destination isn’t always possible. To lessen your impact on the environment while still being mindful of your travelling, take the most direct routes to your destination. Taking the cheapest flights often mean longer flights and several stop overs, increasing the impact on the environment.


Planes release the most carbon during take-off and landing. Instead of taking the cheaper flight with one or two stops, opt for a nonstop. If you’re flying internationally, search for the flight with the least amount of stops.


3. Fly Economy

First and business class takes up more space per seat which means it’s more fuel per passenger. Although you might not want to, it’s more fuel efficient to fly in economy class. You can always use the perks like lounge access to upgrade other aspects of your travel.


4. Pack light

If you were going camping and your backpack weighed twice as much as you, you’ll have to exert more force to get to your camping site. On the other hand, if you were carrying a lightweight backpack, you’ll hardly use any energy to get there.


The same applies to an airplane. When it has to carry heavy luggage, it uses more fuel. Depending on how long your campaign trip is, you might only need a carry-on. If you do need a checked bag, then pack only your necessities.


If you need to take leaflets, interview packs, equipment for your campaigns consider purchasing or getting them printed at your destination.



5. Offset your carbon footprint

Offsetting the CO2 you emitted during your international recruitment campaigns doesn’t reduce your carbon footprint. However, offsetting it does give back to the environment.


The most common way that travellers offset their carbon footprint is by planting a tree through offsetting programs. Airlines such as Emirates, Qantas, British Airways, Air New Zealand and Gulf Air participate in these type of programs. Some of their projects involve protecting and managing forest lands, developing clean energy, and turning landfill waste to energy. To find the top 11 airlines that have offset programmes, click here.


An interview panel of four flying on Economy return from the Philippines would release nearly 15 tonnes of CO2 emissions into the atmosphere. To off-set the impact, the travellers could consider contributing an additional £115 onto their ticket to neutralise their impact on the environment. This excludes your local agency representative that are travelling with you to manage the campaign or the successful candidates when they are deployed.



6. Avoid food and water waste

If anyone knows me, they know that I’m not a big fan of buying a new bottle of water each time I’m thirsty. I love to carry my own free reusable water bottle wherever I go if it’s safe to drink the tap water. If the water isn’t safe to drink, I recycle the water bottles I do use.


I also try to find food that doesn’t use as much waste. Bring your own shopping bags and cook healthy meals when you can.



7. Stay with eco-friendly hotels

Hotels use massive amounts of energy from lighting to laundry. To reduce their carbon footprint, many hotels are becoming more energy-efficient and therefore eco-friendly. Some measures that hotels have taken are LED lights and high-efficiency thermal insulation. You’ll also find that an eco-friendly hotel has lower water consumption than a regular hotel.


You may be surprised to find that big chain hotels are becoming more sustainable. If there isn’t an eco-friendly hotel near your destination, then do what you can to reduce your carbon footprint while at a regular one.


When I’m staying at a hotel, I practice eco-friendly habits by limiting how many towels I use and how often I need my sheets washed. You can also only use lights in your hotel room when absolutely necessary, otherwise, unplug everything that’s not in use.


Some of the good hotel chains with eco-programmes include the Marriott International, the Inter-Continental Hotel Group that includes the Holiday Inn, Shangri-La Hotels & Resorts.



8. Consider conducting virtual or video campaign

I love flying as much as the next frequent-flyer, but even I know when it’s a more practical use of my time to stay home. Hold your campaign meeting and campaign over a video conference if you can. As nice as it is to have interviews face to face, sometimes an alternative will have to suffice.


Endorse Jobs can offer healthcare providers the opportunity to attract healthcare professionals directly, provide recorded video interview solutions and provide managed services to significantly reduce the need to travel to conduct international campaigns. To learn more, click here. https://www.endorsejobs.com/employers/.



9. Outsource Your Branding Campaigns

It is a common fact that many healthcare professionals are attracted to visiting hospitals as it demonstrates to potential candidates the employer is serious about recruiting local people and reassures candidates there is no schemes.


Many healthcare organisations and recruitment agencies fly teams of representatives to overseas destinations to attend job fairs, offering walk-in interviews, to conduct branding campaigns to increase interest and build talent pool. Whilst effective, way not outsource to the agreed local provider or a dedicated business who specialises in representing organisations at events. These alternative options can also be more effective and cost less.


Endorse Jobs is based in twelve different locations world-wide and able to promote and represent healthcare organisations at overseas job fairs and events on your behalf, reducing the need for overseas travel. To find out more, click here.


10. Use overseas agency networks

A significant proportion of health providers use their local recruitment agency to facilitate international recruitment campaigns. Unknown to employers that agents then use third party suppliers (agents) local to candidates to attract and manage candidate expectations. To manage hospital expectations, agents travel with the client to manage the campaigns, increasing the carbon footprint.

Health providers should have the confidence and expertise to use overseas recruitment agents who can facilitate the end to end process. A great example is Cambridge University Hospital in the United Kingdom, recruited nurses from Kerala, India directly through a licensed agent in India, not only reducing their commissions by 50%, but also reducing the impact on the environment.

To find licensed and legitimate agents, click here. 

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[How to find a reliable overseas recruitment agency]


If you’re looking to reduce the impact on the environment, consider these alternative. Endorse Jobs was developed as a direct response to healthcare professional and providers to be more efficient, improving the experience to everyone.



Has your organisation calculated its impact on the environment and taken active steps? We would love to know.


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